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Chris Cardell

People seem to think the relationship between hard work and success is linear and that the path from starting out to anywhere you want to go is the same. Why is that simply is not true?

The reason typically is that the effort is being put into the wrong areas, so they spend an incredible amount of time adjusting, fiddling and playing with the product to improve it and forget that without customers, it isn’t a business. It’s a hobby....
Jonathan Jay (Digital Lighthouse)

Jonathan Jay
Digital Lighthouse

What advice would you give to someone starting an e-commerce business?

Find a great product, with some great numbers and margins, make sure people online are looking for it, and then call me. ;-)...
Will Royall (Factory EStores)

Will Royall
Factory EStores

Sasha Dennig

Sasha Dennig
Callixto Founder

What made you decide to quit your job as a corporate lawyer and set up Callixto? I had been working for 3 years in a large corporate law firm when I realised...

Sasha Dennig

Sasha Dennig
Callixto Founder

What made you decide to quit your job as a corporate lawyer and set up Callixto? I had been working for 3 years in a large corporate law firm when I realised...

What advice would you offer to anyone starting up an e-commerce business?

Research! It is so easy to do research on your industry today online. You do not have to fly blind, you can listen to the echos. People are telling you what is...
John Lawson (3rd Power Outlet)

John Lawson
3rd Power Outlet

You’ve been in e-commerce for over 10 years. Tell us how it all started.

It all started like a lot of E-commerce companies do, in my garage. I saved up £5000 and went to a local computer...
Omar Farra (Scooter City)

Omar Farra
Scooter City

As an entrepreneur and e-commerce expert, what advice would you give to someone starting an e-commerce business?

Build value into your brand. No matter what you sell, you are in the CUSTOMER business. Your job is not to sell things, it’s to create evangelists...
Firas Kittaneh (One Mall Group)

Firas Kittaneh
One Mall Group

What made you decide to quit your job as a corporate lawyer and set up Callixto?

I had been working for 3 years in a large corporate law firm when I realised that no matter how hard I worked, and...
Sasha Dennig (Callixto)

Sasha Dennig
Callixto

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